Friday, September 3, 2010


DESCRIPTION

As the cost of employee turnover continues to grow, the looming retirement of boomers approaches, and new employees enter the workforce with an unprecedented world of expectations, companies are being challenged from all angles. Economic pressures in all industries require corporate leaders to be more efficient and spend wisely, so managers need a way to examine all of the issues that impact their ability to successfully manage employees, and need to see it from multiple perspectives. “Perspectives on Managing Employees” teaches front line managers, strategic decision makers, and business owners to understand the long term criticality of managing their employees properly. The book’s topics are presented in a unique “he said/she said” format, as subjects are discussed through the point of views of both management (Michael A. Fina, owner of the world-renowned jeweler Michael C. Fina) and employee (various GenY members of the workforce). Topics include communication, branding, rewards, multi-media messaging, on-boarding, and much more.

GIVE YOUR COMMENTS:

What’s your perspective? Which author do you agree with more? Weigh in and let us know your thoughts on the following five questions from Perspectives on Marketing. And check back often – we’ll be adding more questions soon!

Q. 16: WHAT IS A NEW EMPLOYEE EXPECTED TO KNOW ON THE FIRST DAY?

Q. 42: IS TELLING THE TRUTH EVER A BAD CHOICE?

Q. 52: AN EMPLOYEE DID WHAT SHE WAS HIRED TO DO. IS THAT WORTH CELEBRATING?

Q. 85: TRUE OR FALSE: EMPLOYEES DON’T LEAVE COMPANIES, THEY LEAVE MANAGERS.

Have any other specific management questions you want our authors to answer?  Leave a comment below!

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PERSPECTIVES ON MANAGING EMPLOYEES